Mark Laich joined Qualtré in 2012 as the company's Vice President of Sales and Business Development bringing twenty-seven years of experience in the areas of MEMS and semiconductor sales and marketing. He is responsible for all aspects of Qualtre's customer and partner development process as the company launches its latest iteration of innovative solutions for the inertial sensing market. Prior to joining Qualtré, Mr. Laich served as Vice President of Component Sales and Marketing at MEMSIC, a leading provider of accelerometers and magnetic sensors for the consumer, automotive and industrial market. Mr. Laich has a long track record of leading successful sales campaigns and developing business at major accounts like Samsung, Philips, Thomson, Cisco, Alcatel, Siemens, and Compaq. Prior to MEMSIC, he held various roles in sales management and marketing at established semiconductor companies including AMD, LG, and Zilog, as well as several start-up semiconductor companies such as Lexra, Azanda, and Potentia.